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What is Act-On
Act-On is a comprehensive marketing automation tool designed to offer a complete suite of applications, including email marketing, website visitor tracking, lead management, social media management, reporting and analytics, as well as integrations with webinar and event planning.
Benefits of using Act-On
With Act-On's email marketing, businesses can segment their customers into a variety of categories, allowing marketers to focus on a particular target market within that email group. The software offers core website tracking feature, which gives complete visibility into the types of customers that are visiting their site as well as their activities and the time spent on different contents while they are on the website. Act-On is ideal for small marketing teams needing a marketing automation tool with minimal IT involvement, this software offer tools to build and optimize campaigns, generate leads, score and prioritize prospects, among others. The solution is capable of integrating with almost any leading CRM available in the market.
Why should I use Act-On
This tools let you automate key processes and tasks that are critical to campaign success. With Act-On, you can point, click, drag, and drop your way to a well-built marketing machine. Set up lead nurturing, segment lists, score and distribute leads, and trigger offers when someone performs a specific action. You can measure the performance of your email campaigns in real time. From one-off messages and trigger emails to targeted and automated drip campaigns, get big-picture and drill-down views of delivery, bounces, opens, clickthroughs, clickmaps, performance trends, and much much more.
What is SmarterHQ
SmarterHQ is a multi-channel behavioral marketing platform, which allows B2C marketers to customize customer interactions in real time.
Benefits of using SmarterHQ
SmarterHQ's behavioral marketing platform makes it easy for marketers to increase revenue and customer relationships over time, fueling highly personalized and cross-channel experiences.
Why should I use SmarterHQ
Chosen by leading brands such as Bloomingdale's, Hilton, Santander Bank, and Finish Line, SmarterHQ activates multichannel data in real time, quickly identifies the audience based on customer behavior and information, and automates personalized content through online and outbound channels.
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leads with Act-On
leads with Act-On
Dallas Theological Seminary launched a series of free online courses, promoting them to various interest groups through Facebook ads, thanks to LeadsBridge, DTS was able to decrease the cost per lead up to -50%