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What is Act-On
Act-On is a comprehensive marketing automation tool designed to offer a complete suite of applications, including email marketing, website visitor tracking, lead management, social media management, reporting and analytics, as well as integrations with webinar and event planning.
Benefits of using Act-On
With Act-On's email marketing, businesses can segment their customers into a variety of categories, allowing marketers to focus on a particular target market within that email group. The software offers core website tracking feature, which gives complete visibility into the types of customers that are visiting their site as well as their activities and the time spent on different contents while they are on the website. Act-On is ideal for small marketing teams needing a marketing automation tool with minimal IT involvement, this software offer tools to build and optimize campaigns, generate leads, score and prioritize prospects, among others. The solution is capable of integrating with almost any leading CRM available in the market.
Why should I use Act-On
This tools let you automate key processes and tasks that are critical to campaign success. With Act-On, you can point, click, drag, and drop your way to a well-built marketing machine. Set up lead nurturing, segment lists, score and distribute leads, and trigger offers when someone performs a specific action. You can measure the performance of your email campaigns in real time. From one-off messages and trigger emails to targeted and automated drip campaigns, get big-picture and drill-down views of delivery, bounces, opens, clickthroughs, clickmaps, performance trends, and much much more.
What is Smartly.io
Smartly.io is a marketing tool on Facebook and Instagram used by brands to create and manage advertising campaigns using tools such as AI optimization, A / B testing, workflows, and usable insights.
Benefits of using Smartly.io
Smartly.io allows users to quickly launch, clone and mass-edit advertising campaigns, creatives and audiences, guiding them through the process and reducing manual activities. Users can simplify their advertising operations on Facebook with automated prospecting and retargeting campaigns, as well as set up branding campaigns, create promotions on Instagram and launch performance campaigns tested A / B.
Why should I use Smartly.io
Thanks to Smartly.io users can monitor and analyze campaign results for usable insights and receive a complete view of the campaign's performance in all advertising accounts. Data can be entered directly by Google Analytics, mobile measurement partners or other third-party data providers to further enrich the analysis.
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leads with Act-On
leads with Act-On
ASI Audiology and Hearing Instruments created a campaign that attracted people to their clinic to receive a free hearing visit. Using LeadsBridge and Facebook Lead Ads was able to get 20 appointments with only 9$ per lead