ActiveCampaign is a leading marketing automation tool for SMBs, designed to help you to improve your business through email marketing. ActiveCampaign allows you to create automated follow-up sequences for your leads and clients. Marketing automation is one of the most helpful features of ActiveCampaign because it allows you to increase your conversion rates.

Thanks to ActiveCampaign you have the ability to assign tags to your leads. By doing so, you can segment your audience in order to reach them with the most relevant content and offer, tailored for them. With ActiveCampaign you can easily create workflow and funnels to improve your sales, thanks to an intuitive drag-and-drop campaign builder that everyone can use.

ActiveCampaign gives you all the tools you need to improve your lead generation activity. You can create beautifully designed opt-in forms and install them on your website. Moreover, the in-build analytics tool helps you to track your email marketing results, in order to understand what works and what doesn’t and identify your best prospects and clients.

Copper (formerly ProsperWorks) is a CRM solution for Google Apps and G Suite, that helps you to manage your entire sales pipeline, identify your contacts and opportunities and get a visual overview on your entire customer base. Copper is a cloud-solution: all your data are saved automatically, including files sent via email. Recommended by Google itself. Copper is suitable for businesses of all sizes and industries. It includes email marketing tools, lead scoring and list management systems, automation capabilities and a robust integration with Google Apps, especially Gmail/Inbox.

Copper directly interacts with Gmail, Calendar, Google Sheets, Docs and Slides, in order to eliminate a lot of manual data entry work. The sync feature with Google Contacts avoid you to update your contacts in Copper too. Once you’ve updated a contact, Copper will automatically update the contact information. The integration with Gmail allows you to automatically add new contacts, track your emails (opens and views), keep track of all the recent activities, create and send follow-up directly into your inbox. All messages, logged phone calls, completed task and files are automatically attached to the contact profile.

Copper also offers an intuitive reporting system called “Custom Report Builder”, so you can easily turn your data in beautiful and professional visual insights. All the data are connected with Google Sheets and can be shared with other members of the team. The automation features help you to save a lot of time. When you send a calendar invite, change the lead status or send out a proposal, Copper will automate next steps.

What you can do with ActiveCampaign and Copper (formerly ProsperWorks)

Create new Copper (formerly ProsperWorks) leads in lead statuses with ActiveCampaign

Create new Copper (formerly ProsperWorks) leads in pipelines with ActiveCampaign

Create new Copper (formerly ProsperWorks) leads in customer sources with ActiveCampaign

Create new Copper (formerly ProsperWorks) leads in tags with ActiveCampaign

Create new Copper (formerly ProsperWorks) leads with ActiveCampaign

Create new Copper (formerly ProsperWorks) persons in lead statuses with ActiveCampaign

Create new Copper (formerly ProsperWorks) persons in pipelines with ActiveCampaign

Create new Copper (formerly ProsperWorks) persons in customer sources with ActiveCampaign

Create new Copper (formerly ProsperWorks) persons in tags with ActiveCampaign

Create new Copper (formerly ProsperWorks) persons with ActiveCampaign

Create new Copper (formerly ProsperWorks) opportunities in lead statuses with ActiveCampaign

Create new Copper (formerly ProsperWorks) opportunities in pipelines with ActiveCampaign

Create new Copper (formerly ProsperWorks) opportunities in customer sources with ActiveCampaign

Create new Copper (formerly ProsperWorks) opportunities in tags with ActiveCampaign

Create new Copper (formerly ProsperWorks) opportunities with ActiveCampaign

Update Copper (formerly ProsperWorks) leads in lead statuses with ActiveCampaign

Update Copper (formerly ProsperWorks) leads in pipelines with ActiveCampaign

Update Copper (formerly ProsperWorks) leads in customer sources with ActiveCampaign

Update Copper (formerly ProsperWorks) leads in tags with ActiveCampaign

Update Copper (formerly ProsperWorks) leads with ActiveCampaign

Update Copper (formerly ProsperWorks) persons in lead statuses with ActiveCampaign

Update Copper (formerly ProsperWorks) persons in pipelines with ActiveCampaign

Update Copper (formerly ProsperWorks) persons in customer sources with ActiveCampaign

Update Copper (formerly ProsperWorks) persons in tags with ActiveCampaign

Update Copper (formerly ProsperWorks) persons with ActiveCampaign

Update Copper (formerly ProsperWorks) opportunities in lead statuses with ActiveCampaign

Update Copper (formerly ProsperWorks) opportunities in pipelines with ActiveCampaign

Update Copper (formerly ProsperWorks) opportunities in customer sources with ActiveCampaign

Update Copper (formerly ProsperWorks) opportunities in tags with ActiveCampaign

Update Copper (formerly ProsperWorks) opportunities with ActiveCampaign

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About LeadsBridge

LeadsBridge is a set of automation tools designed to integrate businesses' assets with the most popular advertising platforms and lead generation tools.

Thanks to its cutting-edge technology, LeadsBridge allows companies to securely sync data to/from over 370 CRMs and custom solutions, avoiding any type of marketing interruptions and manual work.

 

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