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What is ActiveDEMAND
ActiveDemand is a marketing automation tool that you can integrate with your CRM in order to align your sales and marketing activity. ActiveDemand allows businesses of any size to deliver their collected leads to CRMs, together with historical information and crucial data that sales teams can leverage to make more sales. With ActiveDemand you can segmentate your audience and identify the right strategies to convert a lead into customer.
Benefits of using ActiveDEMAND
Thanks to an easy and configurable lead scoring, ActiveDemand lets you and your team understand the quality of your leads, allowing you to make better decisions, timely. ActiveDemand’s features are designed to take care of your customers during the entire sales process, and more. Once the client has been acquired, you can send the info back to marketing and further nurture and engage him/her, in order to increase the customers lifetime value.
Why should I use ActiveDEMAND
ActiveDemand provides a transparent and intuitive analysis tool, that gives you an overview on all your marketing activities. Thanks to this, you’ll be able to easily understand what marketing campaigns are working and what needs to be improved.
What is BoomTrain
BoomTrain is a Smart Marketing Platform for media and publishing, retail and managed services. The platform is focused on delivering a fulfilling brand experience to customers through a 1:1 communication, at any scale.
Benefits of using BoomTrain
BoomTrain’s automations, in fact, are empowered by an advanced Artificial Intelligence which scans your site and helps you understand your individual customers’ needs and desires.
Why should I use BoomTrain
The Artificial Intelligence offers you the chance to connect with your audience in a way that no other tool can do. Consequently, you can increase your brand’s identity and create one-to-one communication for every customer, through omni-channel marketing automations (using your website, email, sms, etc). Dynamic Segments and Smart Triggers BoomTrain uses dynamic segments and smart triggers to segmentate your audience. Thanks to these features, you’ll be able to maximize your marketing efforts delivering the right message, to the right audience.
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