Streamline your data management process with the ActiveDEMAND + Goldmine CRM integration

ActiveDemand is a marketing automation tool that you can integrate with your CRM in order to align your sales and marketing activity. ActiveDemand allows businesses of any size to deliver their collected leads to CRMs, together with historical information and crucial data that sales teams can leverage to make more sales. With ActiveDemand you can segmentate your audience and identify the right strategies to convert a lead into customer.

Thanks to an easy and configurable lead scoring, ActiveDemand lets you and your team understand the quality of your leads, allowing you to make better decisions, timely. ActiveDemand’s features are designed to take care of your customers during the entire sales process, and more. Once the client has been acquired, you can send the info back to marketing and further nurture and engage him/her, in order to increase the customers lifetime value.

ActiveDemand provides a transparent and intuitive analysis tool, that gives you an overview on all your marketing activities. Thanks to this, you’ll be able to easily understand what marketing campaigns are working and what needs to be improved.

Goldmine CRM is an affordable CRM solution, suitable for businesses of all sizes, available on the cloud or on-premise. Which distinguishes it from most other CRM softwares, is a built-in call center solution.

Goldmine CRM provides a lot of features to manage the entire businesses activities, from sales and contact management, to marketing and customer service. The central database for marketing and sales prospects, allow you to eliminate duplicated contacts across leads, customers and suppliers. Goldmine CRM also offers segmentation and filter methods, and a native integration with Constant Contact campaigns to communicate with your leads, prospects and customers. Goldmine CRM provides some key modules useful to manage the entire sales pipeline, such as activities, contacts, opportunities and cases (useful for customer support purposes).

The communication tools are very straightforward: from a contact view, you can immediately start a phone call or send an email message. Goldmine CRM provides dozens of customizable dashboard, to easily view and monitor the entire business processes and activities. In fact, all the interactions are automatically tracked and stored. Therefore, the system is able to generate insights, reports and forecasts in an very accurate way. The Premium Edition also offers sales and marketing automation capabilities, in order to avoid you to perform repetitive admin tasks.