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What is Adobe Campaign
Adobe Campaign is a marketing automation tool designed to help you create more personalized customers journeys and distribute your campaigns through multiple marketing channels. Adobe Campaign enables you to simplify and manage your campaigns, by keeping under control your marketing performances from just one platform.
Benefits of using Adobe Campaign
With Adobe Campaign, you can easily create and send customized emails for your leads and increase the conversion rates of your campaigns thanks to the automation rules. One of the most important features of Adobe-campaign platform, is the one that allows you to manage your customers informations. The home page of Adobe-campaign, in fact, provides you to easily access to the “integrated customer profile”, a tool that gives you a single marketing view of your customer.
Why should I use Adobe Campaign
Thanks to this tool, you’ll be able to identify the buyer persona, leveraging the information you have about online and offline behaviors, purchases and much more. Then, with Adobe campaign you can implement many different email marketing strategies, from classic drip email sequences to dynamic campaigns.
What is Dealer Track
DealTrak is a platform that facilitates finance & insurance transactions in the automotive industry, this software help dealers and finance brokers to do over 200 finance, insurance, data and other value-added products and service providers, allowing them to offer compliantly and efficiently engine F & I products to car buyers.
Benefits of using Dealer Track
Dealer Track provides integrated dealership technologies, which enable car dealers and automotive business owners to manage employee productivity, sales teams and marketing activities. Dealer Track’s CRM (Customer Relationship Management) is the tool that tells you exactly “who to call and when to call them.” Thanks to the CRM, you can follow up your prospects and clients, in order to build meaningful relations with your customers without losing a single opportunity. Follow up your prospects at every stage of the sales process, get more service appointments and more customers visiting your dealership.
Why should I use Dealer Track
Delaer Track’s CRM helps dealerships stay focused on their customers, by sending bulk emails, push advertising phone calls, managing your staff’s work and to-do list, and much more. In other words, it is possible to automate all sales activities by building a process that involves your whole team.