Streamline your data management process with the Adobe Campaign + Oracle Sales Cloud integration

Adobe Campaign is a marketing automation tool designed to help you create more personalized customers journeys and distribute your campaigns through multiple marketing channels. Adobe Campaign enables you to simplify and manage your campaigns, by keeping under control your marketing performances from just one platform.

With Adobe Campaign, you can easily create and send customized emails for your leads and increase the conversion rates of your campaigns thanks to the automation rules. One of the most important features of Adobe-campaign platform, is the one that allows you to manage your customers informations. The home page of Adobe-campaign, in fact, provides you to easily access to the “integrated customer profile”, a tool that gives you a single marketing view of your customer.

Thanks to this tool, you’ll be able to identify the buyer persona, leveraging the information you have about online and offline behaviors, purchases and much more. Then, with Adobe campaign you can implement many different email marketing strategies, from classic drip email sequences to dynamic campaigns.

Oracle Sales Cloud is a customer relationship management solution that provides capabilities that enable businesses to grow significantly through accelerated sales, increased customer engagement, and more.

The software allows your sales representatives to sell more because they are now driven by insights of high value and very useful. Oracle Sales Cloud help sales reps to manage the sales pipeline effortlessly, by having under control the entire sales process.

Oracle Sales Cloud connects all individuals and departments and helps address customer data challenges, enabling them to continually improve and deliver positive experiences with sales, marketing and services.