Generate more leads with the Database + Brightpearl integration

A database is an organized collection of structured information or data, generally stored electronically in a computer system.

An essential benefit of using databases is the security of having control from a database management system (DBMS). Together, the data and the DBMS and the applications associated with them are referred to as database systems, often abbreviated to databases only.

The data within the most common types of databases in operation today is typically modeled in rows and columns in a series of tables to make data processing and querying efficient. The data can, therefore, be easily accessed, managed, modified, updated, checked, and organized. Most databases use structured query language (SQL) to write and query data, which is undoubtedly an excellent reason to use this technology.

Brightpearl is a cloud-based platform designed to help users with CRM, point-of-sale (POS), accounting, inventory and order management.

Brightpearl's CRM solution offers sales analysis and contact tagging functionality so that companies can carry out targeted marketing campaigns towards loyal and loss-making customers. Brightpearl automatically keeps track of order histories and details of all customer interactions.

Brightpearl integrates with the main eCommerce platforms and markets such as Magento, Shopify, BigCommerce, Amazon and eBay, helping users to manage all aspects of their retail business.