Streamline your data management process with the Database + Totango integration

A database is an organized collection of structured information or data, generally stored electronically in a computer system.

An essential benefit of using databases is the security of having control from a database management system (DBMS). Together, the data and the DBMS and the applications associated with them are referred to as database systems, often abbreviated to databases only.

The data within the most common types of databases in operation today is typically modeled in rows and columns in a series of tables to make data processing and querying efficient. The data can, therefore, be easily accessed, managed, modified, updated, checked, and organized. Most databases use structured query language (SQL) to write and query data, which is undoubtedly an excellent reason to use this technology.

Totango is a successful CRM software for corporate customers that allows companies to align with their customers to increase customer loyalty and lifetime value.

Totango connects all customer information so that companies can interact proactively and intelligently with their customers to promote adoption, retention, expansion, and referrals.

By monitoring customer behavior and usage in applications, along with critical CRM, billing, and other reporting data, Totango discovers customer information that helps you understand which customers need your attention and why.