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What is MySQL
MySQL is an open source relational database management system based on Structured Query Language (SQL). MySQL runs on virtually all platforms, including Linux, UNIX, and Windows. Although it can be used in a wide range of applications, MySQL is most often associated with web-based applications and online publishing. Like almost all other database systems on the market, MySQL is a relational database system.
Benefits of using MySQL
(MySQL Support) MySQL offers a full range of support options for your specific needs. In addition, technical support is designed to save you time and to ensure you achieve the highest levels of performance, reliability and availability in the shortest possible time.
Why should I use MySQL
MySQL supports as its database language SQL. This is a standardized language for querying and updating data and for the administration of a database. Full-text search simplifies and accelerates the search for words that are located within a text field. If you employ MySQL for storing text, you can use full text search to implement simply an efficient search function.
What is Oracle Responsys
Oracle Responsys is a marketing platform designed to create a personalized customer experience through different channels.Nowadays, in order to increase your marketing results, you need to make your marketing message relevant to the people you address. Moreover, you can’t use only one marketing channel for delivering your offers. People browse the web through Facebook, Twitter, Youtube.
Benefits of using Oracle Responsys
That’s why Responsys is different than other CRM. First of all, with Responsive you can create cross-channel customer experiences, by reaching them through different platforms.
Why should I use Oracle Responsys
Responsys allows you to get the data you need to create precisely targeted audiences and deliver the right advertising and content to different buyer personas. By doing so, you’ll be able to improve the engagement with your audience and, consequently, increase conversions and sales, by sending the right offer to the right people. With Responsive you can scale your business, by getting the insights you need in order to understand which strategy works better for you, and achieve your goals.