Streamline your data management process with the Oracle Eloqua + CDK ONE-EIGHTY integration

Eloqua is an award-winning marketing platform from Oracle Marketing Cloud. This marketing automation software allows you to drive dynamic journeys to your audiences and clients, in order to personalize your sales process based on the different buyer personas within your list of contacts. This enables you to address your audience through multiple channels (email, display search, web etc.), increasing your sales volume and conversions.

Eloqua’s features include: Lead nurturing, in order to follow up your leads with email marketing campaigns, with the aim to increase loyalty and trust on your brand. Behavior tracking, web activities, clicks and opens of your leads. Lead management and scoring. One of the most important features of today’s automation software, is the ability to segment your audience. Eloqua automatically ranks your leads and identifies where their stage within your sales process.

Marketing analytics and reporting. Eloqua provides you detailed insights about your marketing activities. Thanks to this feature, you can track your campaigns’ results and define the most appropriate activities to achieve your business goals.

Built with simplicity and speed, ONE-EIGHTY offers CRM, desk and F & I solutions that support your sales team and improve the customer experience, integrating perfectly with your DMS.

Your dealership works best when everyone is working with the same information. ONE-EIGHTY has built a multifunctional solution for dealers that not only improves the sales process but also creates a more intuitive and transparent experience for each customer.

With ONE-EIGHTY, the entire team has a single platform to extract sales data and generate quotes, ensuring the safety of employees and customers. Give your team a system that facilitates the initiation of valuable conversations with potentially lucrative leads. With powerful email tools and personalization, you can build relationships quickly and easily.