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What is Oracle Eloqua
Eloqua is an award-winning marketing platform from Oracle Marketing Cloud. This marketing automation software allows you to drive dynamic journeys to your audiences and clients, in order to personalize your sales process based on the different buyer personas within your list of contacts. This enables you to address your audience through multiple channels (email, display search, web etc.), increasing your sales volume and conversions.
Benefits of using Oracle Eloqua
Eloqua’s features include: Lead nurturing, in order to follow up your leads with email marketing campaigns, with the aim to increase loyalty and trust on your brand. Behavior tracking, web activities, clicks and opens of your leads. Lead management and scoring. One of the most important features of today’s automation software, is the ability to segment your audience. Eloqua automatically ranks your leads and identifies where their stage within your sales process.
Why should I use Oracle Eloqua
Marketing analytics and reporting. Eloqua provides you detailed insights about your marketing activities. Thanks to this feature, you can track your campaigns’ results and define the most appropriate activities to achieve your business goals.
What is Payline Data
Payment Data is a web-based eCommerce solution that offers secure payment technology for small businesses and corporate customers. It has a good reputation when it comes to customer service, and its toolkit checks all the boxes that most eCommerce merchants demand.
Benefits of using Payline Data
As a credit card processing service, Payline Data is well regarded and known to cater to businesses of all sizes. In part, this is possible because Payline Data is an independent sales organization (ISO) that also acts as a financial services platform (FSP) for large customers and aggregators for small customers.
Why should I use Payline Data
Additionally, Payline Data uses the interchange-plus pricing structure, something we like to see from payment processors. It is one of the most transparent on the market.
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