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What is Oracle Eloqua
Eloqua is an award-winning marketing platform from Oracle Marketing Cloud. This marketing automation software allows you to drive dynamic journeys to your audiences and clients, in order to personalize your sales process based on the different buyer personas within your list of contacts. This enables you to address your audience through multiple channels (email, display search, web etc.), increasing your sales volume and conversions.
Benefits of using Oracle Eloqua
Eloqua’s features include: Lead nurturing, in order to follow up your leads with email marketing campaigns, with the aim to increase loyalty and trust on your brand. Behavior tracking, web activities, clicks and opens of your leads. Lead management and scoring. One of the most important features of today’s automation software, is the ability to segment your audience. Eloqua automatically ranks your leads and identifies where their stage within your sales process.
Why should I use Oracle Eloqua
Marketing analytics and reporting. Eloqua provides you detailed insights about your marketing activities. Thanks to this feature, you can track your campaigns’ results and define the most appropriate activities to achieve your business goals.
What is Rare.io
Rare.io is an intelligent email marketing platform created for merchants. Rare.io uses customer data to create personalized emails, filled with the products that each customer wants. Rare.io helps you make more money by sending personalized emails at the right time, with the right products.
Benefits of using Rare.io
You do not need to be an email expert or spend a lot of time setting them up, Rare.io will take care of all your emails personally. Rare.io has adopted the best strategies and tactics that work for department stores and has simplified them to make its use even simpler.
Why should I use Rare.io
Rare.io also offers valuable support to customers, in fact with a few clicks you can get a free consultation with an email optimization specialist to quickly increase results and maximize sales. In addition, Rare.io provides the Smart Email Marketing app.
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