Streamline your data management process with the Oracle Eloqua + Referral Rock integration

Eloqua is an award-winning marketing platform from Oracle Marketing Cloud. This marketing automation software allows you to drive dynamic journeys to your audiences and clients, in order to personalize your sales process based on the different buyer personas within your list of contacts. This enables you to address your audience through multiple channels (email, display search, web etc.), increasing your sales volume and conversions.

Eloqua’s features include: Lead nurturing, in order to follow up your leads with email marketing campaigns, with the aim to increase loyalty and trust on your brand. Behavior tracking, web activities, clicks and opens of your leads. Lead management and scoring. One of the most important features of today’s automation software, is the ability to segment your audience. Eloqua automatically ranks your leads and identifies where their stage within your sales process.

Marketing analytics and reporting. Eloqua provides you detailed insights about your marketing activities. Thanks to this feature, you can track your campaigns’ results and define the most appropriate activities to achieve your business goals.

Referral Rock is an online customer referral service for small business owners and independent service providers. Using the Referral Rock software service with proven best practices, you can put your referral marketing on autopilot instead of hoping referrals happen by themselves.

Every small business owner knows word of mouth can be a powerful way to grow a business. Referral Rock helps small businesses get more referrals by making it more easier for your customers to refer business to their friends by utilizing proven referral marketing strategies and tactics built into the service.

With Referral Rock a business can build, publicize and track customer referral marketing promotions online. Allowing new leads from existing customers to fall right into a business's pipeline.