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What is Oracle Eloqua
Eloqua is an award-winning marketing platform from Oracle Marketing Cloud. This marketing automation software allows you to drive dynamic journeys to your audiences and clients, in order to personalize your sales process based on the different buyer personas within your list of contacts. This enables you to address your audience through multiple channels (email, display search, web etc.), increasing your sales volume and conversions.
Benefits of using Oracle Eloqua
Eloqua’s features include: Lead nurturing, in order to follow up your leads with email marketing campaigns, with the aim to increase loyalty and trust on your brand. Behavior tracking, web activities, clicks and opens of your leads. Lead management and scoring. One of the most important features of today’s automation software, is the ability to segment your audience. Eloqua automatically ranks your leads and identifies where their stage within your sales process.
Why should I use Oracle Eloqua
Marketing analytics and reporting. Eloqua provides you detailed insights about your marketing activities. Thanks to this feature, you can track your campaigns’ results and define the most appropriate activities to achieve your business goals.
What is Reynolds & Reynolds
Reynolds & Reynolds is a leading automotive dealer solution (ADS) designed for growing your sales volume. Thanks to the Retail Management System, you can run your automotive business with more efficiency, working faster and smartest then ever.
Benefits of using Reynolds & Reynolds
With Reynolds and Reynolds, it is easier to engage your customers, thanks to the most advanced marketing techniques and tools that the software provides you. Reynolds & Reynolds solutions include: CRM Reynolds & Reynolds’ CRM enables you to effectively manage your customers’ database and leads, driving them through your sales pipeline. With the CRM you can organize your tasks, update customers information, track sales. In other words, you have an overview of your business and you’ll know exactly how to make more sales.
Why should I use Reynolds & Reynolds
With Reynolds & Reynolds you can bring your dealership business online and start building a professional online presence, in order to attract more leads and close more deals. Callbright® Callbright allows you to improve your marketing efforts, by engaging your customers with the most advanced web-based, real-time, telephone communication management tools. With Callbright® you can track your results, thanks to detailed insights about your marketing activity.
Turner Automotive Group created campaigns to improve their marketing automation strategy. Thanks to LeadsBridge and Facebook, Turner Automotive Group was able to reduce the cost per lead by 95%