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What is Oracle Eloqua
Eloqua is an award-winning marketing platform from Oracle Marketing Cloud. This marketing automation software allows you to drive dynamic journeys to your audiences and clients, in order to personalize your sales process based on the different buyer personas within your list of contacts. This enables you to address your audience through multiple channels (email, display search, web etc.), increasing your sales volume and conversions.
Benefits of using Oracle Eloqua
Eloqua’s features include: Lead nurturing, in order to follow up your leads with email marketing campaigns, with the aim to increase loyalty and trust on your brand. Behavior tracking, web activities, clicks and opens of your leads. Lead management and scoring. One of the most important features of today’s automation software, is the ability to segment your audience. Eloqua automatically ranks your leads and identifies where their stage within your sales process.
Why should I use Oracle Eloqua
Marketing analytics and reporting. Eloqua provides you detailed insights about your marketing activities. Thanks to this feature, you can track your campaigns’ results and define the most appropriate activities to achieve your business goals.
What is STARS® Campus Solutions
STARS® Campus Solutions is a cloud-based campus management system that securely and reliably maintains operational data for colleges and schools.
Benefits of using STARS® Campus Solutions
The STARS® Campus Solutions school information system manages the entire life cycle of students from lead to placement. STARS® Campus Solutions has received solid user reviews due to its flexible design that leverages existing and emerging technology to connect with potential students.
Why should I use STARS® Campus Solutions
Schools will receive automatic e-mail and text alerts as well as fully integrated calendars. Users also praised the support team. STARS® Campus Solutions offers comprehensive training modules for easy onboarding that will make the transition to a new CRM as smooth as possible.
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