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What is Oracle Eloqua
Eloqua is an award-winning marketing platform from Oracle Marketing Cloud. This marketing automation software allows you to drive dynamic journeys to your audiences and clients, in order to personalize your sales process based on the different buyer personas within your list of contacts. This enables you to address your audience through multiple channels (email, display search, web etc.), increasing your sales volume and conversions.
Benefits of using Oracle Eloqua
Eloqua’s features include: Lead nurturing, in order to follow up your leads with email marketing campaigns, with the aim to increase loyalty and trust on your brand. Behavior tracking, web activities, clicks and opens of your leads. Lead management and scoring. One of the most important features of today’s automation software, is the ability to segment your audience. Eloqua automatically ranks your leads and identifies where their stage within your sales process.
Why should I use Oracle Eloqua
Marketing analytics and reporting. Eloqua provides you detailed insights about your marketing activities. Thanks to this feature, you can track your campaigns’ results and define the most appropriate activities to achieve your business goals.
What is Stride
Stride's CRM software leverages customer data to connect employees to customers and prospects. By sharing sales information throughout the organization through Stride, you will be able to work together to conclude business and monitor the overall health and success of your company.
Benefits of using Stride
By focusing your efforts on forecasting and selling, Stride CRM will help you close more contacts and increase sales. Automation will allow you to spend more time on sales and less time on administration. All customer data and information can be accessed from a central server.
Why should I use Stride
Thanks to Stride CRM, you'll be able to access your database from a desktop, laptop, tablet or iOS or Android device. No matter where you are or what device you are using, you will be in touch with your customers and your sales team.
The goal of Amzul Foods was to create awareness around urban population in India. Using LeadsBridge and Facebook, Amzul has achieved 67% decrease in cost per lead, and 48% increase in ROI