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What is Pardot
Pardot is a SalesForce tool that provides an advanced marketing automation platform specifically designed for the B2B market. In order to sell your B2B products, it’s crucial to get in contact with decision-makers of your target industry, without wasting time engaging the wrong persons. That’s why Pardot enables you to get the most out of your marketing activities.
Benefits of using Pardot
With Pardot you get access to an intelligent B2B engagement platform that includes: Effortless email marketing Create personalized, highly effective email marketing campaigns easily, thanks to a quick drag-and-drop email creation tool. Smarter lead generation With Pardot you can count on a smart lead generation method that includes an easy and quick opt-in form creation. Opt-in forms are already mobile-optimized, you can install them on your website or blog, in order to take the most out of your website traffic.
Why should I use Pardot
Pardot enables you to create segments of your list, using email triggers or even more advanced methods. Moreover, with Pardot you have the ability to align your sales team to your leads’ needs. By doing so, you can take control of your entire sales process easily and never miss an opportunity.
What is Act! CRM
Act! CRM is a Customer Relationships Management software that offers a fully flexible platform, suitable for all business needs. The user-friendly interface makes this CRM a great solution for beginners and individuals too. It is used by freelance, small businesses and sales team that would like to use an all-in-one solution to manage relationships with their contacts and sales activities.
Benefits of using Act! CRM
Get a complete overview about your customers’ needs, interests and behaviors can be tough. Act! CRM is strongly focused on customers and contacts management. It organizes all the information about your contacts, in order to avoid loss of data and help you to better know your audience, build stronger relationships and close more deals.
Why should I use Act! CRM
Act! CRM keeps track of all the interactions between sales team and leads, prospects and customers, providing a contact list management system which includes segmentation and different deal stages. The built-in email marketing system allows you to send bulk targeted and tracked messages to your specific audiences. Thanks to its automation capabilities, you can schedule email messages, reminders, events and tasks. Act! CRM can be used online or you can install it on your own server through the “On Premise” version.
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leads with Pardot
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leads with Pardot
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