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What is Pardot
Pardot is a SalesForce tool that provides an advanced marketing automation platform specifically designed for the B2B market. In order to sell your B2B products, it’s crucial to get in contact with decision-makers of your target industry, without wasting time engaging the wrong persons. That’s why Pardot enables you to get the most out of your marketing activities.
Benefits of using Pardot
With Pardot you get access to an intelligent B2B engagement platform that includes: Effortless email marketing Create personalized, highly effective email marketing campaigns easily, thanks to a quick drag-and-drop email creation tool. Smarter lead generation With Pardot you can count on a smart lead generation method that includes an easy and quick opt-in form creation. Opt-in forms are already mobile-optimized, you can install them on your website or blog, in order to take the most out of your website traffic.
Why should I use Pardot
Pardot enables you to create segments of your list, using email triggers or even more advanced methods. Moreover, with Pardot you have the ability to align your sales team to your leads’ needs. By doing so, you can take control of your entire sales process easily and never miss an opportunity.
What is Google Forms
Google Forms is a free tool that enables you to collect and organize information online. Google Forms are generally used to create quizzes and surveys, yet if you are a marketer or a business owner, there are many ways this tool can serve you.
Benefits of using Google Forms
Google Forms boasts many benefits. First of all, it is a free online tool that allows you to gather information and efficiently. With Google forms, you will be able to create surveys in a few minutes to ask your customers or collaborators for information about your products or services. But that's not all because by integrating Google Forms with other platforms, you can use it to collect names, e-mails, phone numbers, to increase your subscribers for newsletters and marketing campaigns. When you collect enough data, Google Forms allows you to organize the information you need in the way that's right for you, quickly and easily.
Why should I use Google Forms
Using Google Forms, you will be able to analyze your data with real-time graphs, with the ability to export them to Google sheets. Google Forms allows you to customize the forms following the image standards of your brand. Also, using Google Forms, you'll have the possibility of acquiring data, and you can allow your team members, colleagues, and friends to create new surveys, collect analysis of the results.
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