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What is Pardot
Pardot is a SalesForce tool that provides an advanced marketing automation platform specifically designed for the B2B market. In order to sell your B2B products, it’s crucial to get in contact with decision-makers of your target industry, without wasting time engaging the wrong persons. That’s why Pardot enables you to get the most out of your marketing activities.
Benefits of using Pardot
With Pardot you get access to an intelligent B2B engagement platform that includes: Effortless email marketing Create personalized, highly effective email marketing campaigns easily, thanks to a quick drag-and-drop email creation tool. Smarter lead generation With Pardot you can count on a smart lead generation method that includes an easy and quick opt-in form creation. Opt-in forms are already mobile-optimized, you can install them on your website or blog, in order to take the most out of your website traffic.
Why should I use Pardot
Pardot enables you to create segments of your list, using email triggers or even more advanced methods. Moreover, with Pardot you have the ability to align your sales team to your leads’ needs. By doing so, you can take control of your entire sales process easily and never miss an opportunity.
What is WhatCounts
WhatCounts is an email marketing company that helps you drive more sales and revenue from your emails. WhatCounts provides services and tools you need to engage your audience and run email marketing campaigns that convert a cold audience into clients, multiple times. WhatCounts helps business of any size. From small businesses to enterprises, WhatCounts offers customized plans and services that fit for your needs.
Benefits of using WhatCounts
WhatCounts’ platform enables you to follow up your clients by building automated campaigns that reach timely and personally your audience. Moreover, thanks to marketing automation you have the ability to segmentate your audience based on their preferences and behaviors. You can simply set up triggers, and WhatCounts’ platform will send the most relevant message to your contacts’ base, with the goal of increase conversion rates.
Why should I use WhatCounts
WhatCounts help you increase your marketing skills thanks to weekly resources, webinars, newsletters, full of tips and strategy that will transform you into an email marketing super-hero! But WhatCounts is not only an email marketing platform. By partnering with WhatCounts, you’ll also have the chance to get dedicated support form an account manager, who will make sure you’ll be able to take the most out of your email marketing efforts.
The goal of Amzul Foods was to create awareness around urban population in India. Using LeadsBridge and Facebook, Amzul has achieved 67% decrease in cost per lead, and 48% increase in ROI