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What is Oracle Eloqua
Eloqua is an award-winning marketing platform from Oracle Marketing Cloud. This marketing automation software allows you to drive dynamic journeys to your audiences and clients, in order to personalize your sales process based on the different buyer personas within your list of contacts. This enables you to address your audience through multiple channels (email, display search, web etc.), increasing your sales volume and conversions.
Benefits of using Oracle Eloqua
Eloqua’s features include: Lead nurturing, in order to follow up your leads with email marketing campaigns, with the aim to increase loyalty and trust on your brand. Behavior tracking, web activities, clicks and opens of your leads. Lead management and scoring. One of the most important features of today’s automation software, is the ability to segment your audience. Eloqua automatically ranks your leads and identifies where their stage within your sales process.
Why should I use Oracle Eloqua
Marketing analytics and reporting. Eloqua provides you detailed insights about your marketing activities. Thanks to this feature, you can track your campaigns’ results and define the most appropriate activities to achieve your business goals.
What is WhatCounts
WhatCounts is an email marketing company that helps you drive more sales and revenue from your emails. WhatCounts provides services and tools you need to engage your audience and run email marketing campaigns that convert a cold audience into clients, multiple times. WhatCounts helps business of any size. From small businesses to enterprises, WhatCounts offers customized plans and services that fit for your needs.
Benefits of using WhatCounts
WhatCounts’ platform enables you to follow up your clients by building automated campaigns that reach timely and personally your audience. Moreover, thanks to marketing automation you have the ability to segmentate your audience based on their preferences and behaviors. You can simply set up triggers, and WhatCounts’ platform will send the most relevant message to your contacts’ base, with the goal of increase conversion rates.
Why should I use WhatCounts
WhatCounts help you increase your marketing skills thanks to weekly resources, webinars, newsletters, full of tips and strategy that will transform you into an email marketing super-hero! But WhatCounts is not only an email marketing platform. By partnering with WhatCounts, you’ll also have the chance to get dedicated support form an account manager, who will make sure you’ll be able to take the most out of your email marketing efforts.
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