Streamline your data management process with the Picatic + Snapchat Custom Audience integration

Picatic is a simple and elegant event registration software that allows you to sell tickets online. The software allows you to promote your events on the Internet, using your own website and the social networks.

With Picatic in fact, you can create beautifully designed landing pages for your events that integrates with the payment system within minutes. The event pages are already optimized for mobile traffic. Simply use the pre-made templates and populate your pages with the right headline, your logo and colors, description and much more. Moreover, with Picatic you can easily create custom discount codes in order to offer promotional pricing. If you want, you can give access to your tickets only to people who have the access codes.

Picatic helps you manage your events and track your results. In-built analysis tools allow you to understand how an event is performing and take quick data-driven decisions to improve your marketing. Picatic can be integrated with the most used marketing tools available on the market, like MailChimp, Stripe and Wordpress, just to name a few. You can send reminders to your attendees and scan their tickets with a simple smartphone using a camera-based barcode scanner.

Snapchat Custom Audiences allows you to reach specific Snapchatters based on customer data you’ve gathered. You can create two types of audience:

Snap Audience Match: Audiences are built directly from your customer lists of emails or device ids. With SAM Audiences you’ll be able to easily upload your customer lists, get audience insights, edit or delete audiences, and create lookalikes from your uploaded data.

Lookalike Audience: Consist of Snapchatters who are likely to be interested in your business. You will be able to create a Lookalike Audience if you have already uploaded a SAM Audience. With this kind of audience, you’ll be able to choose the audience size and select a country for the lookalike. But pay attention, at this time only the select countries are available for Lookalike Audience.