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What is PostgreSQL
PostgreSQL is an open-source, object-relational database management system (ORDBMS) that is not owned or controlled by one company or individual. Because PostgreSQL software is open-source, it is managed mostly through a coordinated online effort by an active global community of developers, enthusiasts, and other volunteers.
Benefits of using PostgreSQL
An enterprise class database, PostgreSQL boasts sophisticated features such as Multi-Version Concurrency Control (MVCC), point in time recovery, tablespaces, asynchronous replication, nested transactions (savepoints), online/hot backups, a sophisticated query planner/optimizer, and write ahead logging for fault tolerance.
Why should I use PostgreSQL
PostgreSQL supports international character sets, multibyte character encodings, Unicode, and it is locale-aware for sorting, case-sensitivity, and formatting. It is highly scalable both in the sheer quantity of data it can manage and in the number of concurrent users it can accommodate. There are active PostgreSQL instances in production environments that manage many terabytes of data, as well as clusters managing petabytes
What is MadMimi
Mad Mimi is a tool designed to make email marketing simple. Mad Mimi, in fact, is a an email marketing tool that allows you to manage your mailing lists, by sending HTML email newsletters, and grow your subscribers.
Benefits of using MadMimi
With Mad Mimi you can: Grow your list Mad Mimi helps you grow your list, by installing forms of your website or manually upload a CSV file with your contacts’ base. Create newsletters Create your own beautifully designed, mobile-friendly newsletters through a super-clean interface. Nurture your leads Nowadays it’s really important to create a relationship with your potential clients.
Why should I use MadMimi
With Mad Mimi, you can do it effortlessly. Nurture your leads and keep your lists clean. Mad Mimi automatically remove duplicated emails, suppresses bounces and unsubscribes. Create reports Reports allow you to understand if you’re doing well. Mad Mimi tracks your subscribers’ clicks and opens, and gives you all the data you need to take the most out of your email marketing.
The goal of Amzul Foods was to create awareness around urban population in India. Using LeadsBridge and Facebook, Amzul has achieved 67% decrease in cost per lead, and 48% increase in ROI