Streamline your data management process with the ProsperWorks + Google Shopping Actions integration

ProsperWorks is a CRM solution for Google Apps and G Suite, that helps you to manage your entire sales pipeline, identify your contacts and opportunities, and get a visual overview on your entire customer base. ProsperWorks includes email marketing, lead scoring and list management systems, automation capabilities and a robust integration with Google Apps, especially Gmail/Inbox.

Thanks to the sync feature with Google Contacts avoid you to update your contacts in ProsperWorks too. Once you’ve updated a contact, ProsperWorks will automatically update the contact information. The integration with Gmail allows you to automatically add new contacts, track your emails (opens and views), keep track of all the recent activities, create and send follow-up directly into your inbox. All messages, logged phone calls, completed task and files are automatically attached to the contact profile.

ProsperWorks also offers an intuitive reporting system called “Custom Report Builder”, so you can easily turn your data in beautiful and professional visual insights. All the data are connected with Google Sheets and can be shared with other members of the team. The automation features help you to save a lot of time. When you send a calendar invite, change the lead status or send out a proposal, ProsperWorks will automate next steps.

Google Shopping Actions is a program launched by Google that offers online sellers (distributors, retailers, brands) the ability to sell their products more efficiently. Product catalogs are simultaneously available on Google's search platform as standard search results on desktop or mobile devices and soon also on Google Assistant via voice prompt results.

Google Shopping Actions offers online visitors a more vertical shopping experience: they can browse product catalogs, read product information such as availability, colors, prices, delivery terms and make a purchase with a simple tap, as long as they have previously registered the payment information in their Google Play account.

For retailers, Google Shopping Action uses a cost-per-sale (CPS) model instead of the cost-per-click (PPC) or advertising cost (CMP) model.