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What is Qualtrics
Qualtrics is a simple to use web-based survey tool to conduct survey research, evaluations and other data collection activities. Anyone (with no experience) can use this research suite to build surveys, send surveys and analyze responses. All from any online location, any time you need.
Benefits of using Qualtrics
Use of Qualtrics software requires a CMC email account login and password. You must use the CMC Qualtrics web form to log in or create an account. If you go to the public Qualtrics website and create a trial account, any surveys you create or data you collect will not be accessible from the CMC Qualtrics site.
Why should I use Qualtrics
When using Qualtrics, Firefox, Chrome and Safari are the recommended web browsers; problems have been encountered when using Internet Explorer.
What is Mailigen
Mailigen is an Email Marketing Software which allows you to design, send and automate your email messages. It is suitable for businesses from all sizes and industries. Mailgen comes with an integrated drag and drop builder, which simplify the email message design process, helping you to create responsive layout emails, for both desktop and mobile devices.
Benefits of using Mailigen
Hundreds of professional and customizable email templates are available for Mailigen users. Mailigen also provides an advanced marketing automation system. You can create sequences of actions based on triggered events, in order to send automatic targeted email messages tailored to your contacts’ segments at the best time. The behavior based segmentation way, allows you to splitting up your most engaged customers and the passive ones.
Why should I use Mailigen
Mailigen provides an integration with Social Media platforms (in order to measure the effective of your entire marketing strategy) and also integrate with several third party services, platforms and tools, such as Stripe, Dropbox, Google Drive, Wordpress and Ecommerce platforms (Magento, WooCommerce, BigCommerce). Mailigen also have an integrated SMS Marketing platform for worldwide text messages delivery, including segmentation, text-messages scheduling, a report system (Google Analytics integration is available) and a SMS automation tool based on the subscribers’ behaviour, with an automated follow-up feature.
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