Automatically sync your leads with the Quora Lead Gen Forms + Segment.com integration

Quora recently released in beta the new Quora Lead Gen Forms, a kind of forms that help Quora companies and users to exchange valuable information with each other through pre-filled forms.

Functionality and benefits? Users will ask to fill out the form, entering their data, after clicking on the sponsored content with a call to action, for example, to download a report. Currently, Quora Lead Gen Forms is in beta for both Desktop and Smartphone mode. Surely this tool will be a valid method to collect leads directly on Quora.

Quora Lead Gen Forms offers advertisers another channel to acquire leads. With 75% of users accessing Quora via smartphone, the new features of the gen lead modules provide users a more natural way to share information without the hassle of leaving the mobile platform.

Segment is a powerful API that enables companies and organizations gather and aggregate all analytics data on their websites, and then stream that data to the corresponding analytics platform they are using. This data analytics software can stream and make sense of tons of data that is collected from multiple sources, including desktops, phones, tablets, iBeacons, point-of-sale registers, and TVs.

Segment is specifically designed for B2B service providers who require powerful yet user-friendly analytics tool to help them understand and manage their data better. The tools is basically a simple API that doesn’t require high levels of technical expertise to get familiar with. This help users save tons of development time and focus on more pressing issues. Segment reduces the need for marketing people to rely on highly technical staff to help them as they can now manage the analytics tools themselves.

Segment simplifies the data analytics process by providing users with a central point, a single JavaScript client that gathers and aggregates data and then delivers it to your preferred analytics services. That means you do not have to install a separate data analytics application like Google Analytics or Optimizely as Segment enables you to retrieve data and automatically stream them to services that you specified. The solution helps your business to easily integrate and administer analytic tools without having to open, close, or exit from the system.