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What is Selligent Marketing Cloud
Selligent is a flexible, scalable, and secure B2C marketing automation platform used by various industries, which include: retail media, entertainment, publishing, travel, hospitality and financial services.
Benefits of using Selligent Marketing Cloud
With Selligent, universal customer profiles can be generated using data from cross-channel communications and website activities, allowing users to analyze and target their customers better. The marketing automation platform enables the delivery of messages and serving of web content that can be personalized based on the contextual information, actions, and behaviors of customers.
Why should I use Selligent Marketing Cloud
Selligent permits the creation, testing, launching, and optimization of campaigns from one platform. It is also equipped with comprehensive reporting and analytics so users can understand how their customers are engaging with their brand. Last but not the least, the platform can be seamlessly integrated with third-party systems and partners because of its open architecture.
What is amoCRM
Amo CRM is a “simple” sales automation tool. Its Customer Relation Management is designed to be intuitive and easy-to-understand, with the aim to save the team’s time and maximize productivity. Moreover, Amo CRM is optimized for iPad, which means you don’t necessarily need to manage your customers relations from an office.
Benefits of using amoCRM
Amo CRM can grab all your leads from many different platforms and tools you may use. Whatever the first touch comes from a web form, an email, phone call, social media, or live chat, Amo CRM can add the prospect to your lists. With amo CRM’s widget it’s very easy to create webforms fully integrated with your site. When prospects fill the forms with their data, they will be automatically transferred into the CRM and segmented as contacts or leads.
Why should I use amoCRM
Thanks to Amo CRM’s tracking system, you can create segments of your lists in order to qualify the prospects based on the visited website pages, the email opens or link clicks. Such advanced tracking method allows you to increase the productivity and efficiency of your marketing, identifying the exact needs and preferences of your leads.
More Angles created a simple giveaway campaign run to both cold traffic. Using LeadsBridge and the Lookalike Audience, More Angles was able to generate 1,462 new leads with a cost per lead of about £0.29/lead