Streamline your data management process with the Selligent Marketing Cloud + FollowUpBoss integration

Selligent is a flexible, scalable, and secure B2C marketing automation platform used by various industries, which include: retail media, entertainment, publishing, travel, hospitality and financial services.

With Selligent, universal customer profiles can be generated using data from cross-channel communications and website activities, allowing users to analyze and target their customers better. The marketing automation platform enables the delivery of messages and serving of web content that can be personalized based on the contextual information, actions, and behaviors of customers.

Selligent permits the creation, testing, launching, and optimization of campaigns from one platform. It is also equipped with comprehensive reporting and analytics so users can understand how their customers are engaging with their brand. Last but not the least, the platform can be seamlessly integrated with third-party systems and partners because of its open architecture.

Follow up Boss is a Real Estate CRM that allows you to organize your tasks and manage your leads and customers effortlessly. By connecting your lead provider to your Follow Up Boss account, you can start immediately to optimize your marketing and sales process in order to set more appointments and close more deals.

Connect with your leads Follow Up Boss lets you connect with your leads through a unique platform. Once they’re in, you can easily manage your entire sales process. For example, you can define some rules that instantly let the system assign a lead to one of your agents. Automatic follow up When you have a lead generation system, you can instantly (and automatically) respond to your leads when they subscribe to your list. This is important, because the immediate response to your leads will increase your sales.

Moreover, you can set up a notifier that alert your agents when a new lead requires their attention. Tracking tools With Follow Up Boss you can track the entire sales process and set up reminders for your team members. Integrations Follow Up Boss integrates with more than 200 lead sources, allowing you to empower you lead generation activity and, consequently, your business.