Streamline your data management process with the Selligent Marketing Cloud + iContact integration

Selligent is a flexible, scalable, and secure B2C marketing automation platform used by various industries, which include: retail media, entertainment, publishing, travel, hospitality and financial services.

With Selligent, universal customer profiles can be generated using data from cross-channel communications and website activities, allowing users to analyze and target their customers better. The marketing automation platform enables the delivery of messages and serving of web content that can be personalized based on the contextual information, actions, and behaviors of customers.

Selligent permits the creation, testing, launching, and optimization of campaigns from one platform. It is also equipped with comprehensive reporting and analytics so users can understand how their customers are engaging with their brand. Last but not the least, the platform can be seamlessly integrated with third-party systems and partners because of its open architecture.

iContact is an award-winning email and marketing automation software for marketers and business owner. iContact’s tools make it much easier to manage your leads, increase conversions and grow your sales volume. iContact is easy to use iContact enables you to take the most out of your mailing lists, without getting crazy with techy stuff.

You can grow your contact base with landing pages iContact allows you to increase your subscribers and contact base. Create beautifully designed and high converting landing page, effortlessly. Follow up your leads with autoresponders and newsletters. Marketing Automations and Easy Workflow creation. With iContact you can easily create the most advanced workflows, in the order to increase conversions and sales. Marketing automations, Behavioral targeting and other advanced tools will allow you to address your audience with the most relevant message for them, creating customized journey to increase your sales volume.

Moreover, you can use the Social media integrations in order to expand your marketing on social media. Intuitive reporting — all in a single platform iContact lets you track your marketing activity and improve your business’ perfordmances, thanks to an intuitive, in-built reporting tool that allows you to take under control your entire sales process.