Streamline your data management process with the vtex.com + Instagram Custom Audiences integration

Vtex is a commerce and marketplace solution provider that helps businesses to get more sales, run efficiently, scale easily and create customer experiences on all touchpoints.

The Vtex platform helps businesses to power digital commerce and sell more, auto-scale to respond to market changes and customer demands in real-time.

Vtex platform helps businesses to sell more, operate effectively and efficiently. It provides unforgettable customer experiences on all channels and touchpoints.

Instagram Custom Audiences is a type of audience that you can create starting from your existing customers. You can target ads to the public you've created on Facebook, Instagram and Audience Network.

You can create an Instagram Custom Audiences to reach people who’ve already interacted with your business, or a lookalike audience to reach new people on Facebook who are similar to your most valuable audiences. Thanks to Instagram Custom Audiences, the advertisers can decrease their marketing costs and improve the effectiveness of their campaigns.

Moreover, you can upload, copy and paste or import your customer list in hash format: this data will be used to find the correspondence between the people on your list and the people on Facebook and Instagram.