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What is Webhook
Webhook is an HTTP callback, that allows you to connect a platform with other applications that you use, tracking the events that occur within your account through other tools.
Benefits of using Webhook
Webhooks can be used to send and receive data, which makes this method flexible for multiple uses.
Why should I use Webhook
Webhooks are used to keep your CRM up to date when someone unsubscribes to your lists.
What is Microsoft Audience Ads
Microsoft Audience Ads is a type of remarketing list that is generated by using first-party data to create more productive user segments.
Benefits of using Microsoft Audience Ads
Thanks to Microsoft Audience Ads users will be able to improve the performance of the campaign by reaching the right audience at the right time with the personalized audience.
Why should I use Microsoft Audience Ads
When the data management platform (DMP) connects to the Microsoft Audience Ads, it is possible to import the personalized audiences that the user has already created into Microsoft Advertising for search remarketing. The custom audience works like remarketing and can be associated with ad groups as a target and offer, offer only, or as an exclusion.
Create new Microsoft Audience Ads leads
with Webhook
Update Microsoft Audience Ads leads
with Webhook