Generate more leads with the YouTube TrueView for Action Form Ads + Infor CRM integration

YouTube TrueView for Action Form Ads is a new ad type provided by YouTube specifically designed for lead generation. This brand new technology helps advertisers generate more leads and lower the cost per lead of their lead generation campaigns on YouTube, by allowing viewers to register through an opt-in form immediately below a video ad, without the need to redirect traffic to a website landing page.

Similar to what happens with Facebook Lead Ads or Google Lead Form Ads, YouTube TrueView for Action Form Ads are designed to pre-populate the form fields with the viewer’s data, since the information is taken directly from their Google or YouTube account.

YouTube TrueView for Action Form Ads is currently into a beta stage. Advertisers who want to leverage this technology can contact LeadsBridge customer support to receive the whitelisting instructions.

Infor CRM is a CRM software that offers a customer relationship management system and provides complete functionality for managing sales, marketing, customer support, and information throughout the company. Infor CRM is studied for small and medium-sized businesses, and mid-range organizations.

The main feature of Infor CRM is certainly the automation of the sales force, but its capabilities also extend to marketing automation, campaign management, workflow automation, customer support, and assistance.

Besides, Infor CRM offers multiple deployment options, including local, cloud and hybrid environments with nominated, simultaneous, flexible and available subscription licenses. Last but not least, this solution works on Microsoft SQL and Oracle database servers.