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What is Zoho Campaigns
Zoho Campaigns is a marketing solution for Email Marketing and Social Media Campaigns. As a part of Zoho CRM solution, Zoho Campaigns also integrates CRM features and contact list management. It is available as a single add-on with a pricing plan based on different models: pay as use or monthly subscription.
Benefits of using Zoho Campaigns
Zoho Campaigns is a great solution for creating and managing Email Marketing campaigns, performing A/B tests too. The drag and drop builder helps you to design beautiful email messages, thanks to a lot of customization features, in order to perfectly match the email’s layout with your brand. Through an advanced Contact List Management feature, you can easily segment your contacts, splitting up leads, prospect and customers. For a better management of the whole contact list, we recommend to integrate Zoho Campaigns with Zoho CRM, in order to keep track of all the activities, including deals, tasks and sales.
Why should I use Zoho Campaigns
You can also use one of the third party services integrated with Zoho Campaigns to import contacts into your lists. Otherwise, you can import them manually or via a CSV/Google Spreadsheets file. Zoho Campaigns offers an autoresponder and an automate follow-up feature, useful for both welcome emails and lead nurture programs. With the Social Media Campaigns feature, you can create landing pages on Facebook to engage your customers and new visitors as well, create and schedule social media posts, and measure the performances of your social media campaigns.
What is MadMimi
Mad Mimi is a tool designed to make email marketing simple. Mad Mimi, in fact, is a an email marketing tool that allows you to manage your mailing lists, by sending HTML email newsletters, and grow your subscribers.
Benefits of using MadMimi
With Mad Mimi you can: Grow your list Mad Mimi helps you grow your list, by installing forms of your website or manually upload a CSV file with your contacts’ base. Create newsletters Create your own beautifully designed, mobile-friendly newsletters through a super-clean interface. Nurture your leads Nowadays it’s really important to create a relationship with your potential clients.
Why should I use MadMimi
With Mad Mimi, you can do it effortlessly. Nurture your leads and keep your lists clean. Mad Mimi automatically remove duplicated emails, suppresses bounces and unsubscribes. Create reports Reports allow you to understand if you’re doing well. Mad Mimi tracks your subscribers’ clicks and opens, and gives you all the data you need to take the most out of your email marketing.
The goal of Amzul Foods was to create awareness around urban population in India. Using LeadsBridge and Facebook, Amzul has achieved 67% decrease in cost per lead, and 48% increase in ROI