What is Zoho Campaigns
Zoho Campaigns is a marketing solution for Email Marketing and Social Media Campaigns. As a part of Zoho CRM solution, Zoho Campaigns also integrates CRM features and contact list management. It is available as a single add-on with a pricing plan based on different models: pay as use or monthly subscription.
Benefits of using Zoho Campaigns
Zoho Campaigns is a great solution for creating and managing Email Marketing campaigns, performing A/B tests too. The drag and drop builder helps you to design beautiful email messages, thanks to a lot of customization features, in order to perfectly match the email’s layout with your brand. Through an advanced Contact List Management feature, you can easily segment your contacts, splitting up leads, prospect and customers. For a better management of the whole contact list, we recommend to integrate Zoho Campaigns with Zoho CRM, in order to keep track of all the activities, including deals, tasks and sales.
Why should I use Zoho Campaigns
You can also use one of the third party services integrated with Zoho Campaigns to import contacts into your lists. Otherwise, you can import them manually or via a CSV/Google Spreadsheets file. Zoho Campaigns offers an autoresponder and an automate follow-up feature, useful for both welcome emails and lead nurture programs. With the Social Media Campaigns feature, you can create landing pages on Facebook to engage your customers and new visitors as well, create and schedule social media posts, and measure the performances of your social media campaigns.
What is Robly
Robly is a Marketing Automation software strongly focused on Email Marketing and tailored for small businesses and nonprofits. Get an high percentage of email messages opened is one of the main challenges for digital marketers. Robly provides a suite of smart tools that can help you to improve your campaign performances getting brilliant results.
Benefits of using Robly
With the “OpenGen” technology, Robly’s creators promise a 50% more of opened messages. OpenGen in fact, will re-send the campaign some days later, with a different subject line, only to subscribers who didn’t open the previous one. Robly doesn’t send all the email messages at once. Through its “Robly A.I.” feature, Robly sends single email messages to each subscribers, at the time when the recipient usually checks the inbox. Mobile-responsive templates, that give the best experience to your subscribers on any device, and a robust A/B testing system, are another couple of features that can be extremely helpful to get more opens.
Why should I use Robly
Last but not least, Robly’s “Exit-Intent Pop-Up” is a great sign-up widget that you can embed on your website or landing page. Through this technology you can offer an incentive to those visitors who are leaving your website, in order to turn them in subscribers. Robly promises that, through this tool, you can grow your list 5x faster.
LeadsBridge is a set of automation tools designed to integrate businesses' assets with the most popular advertising platforms and lead generation tools.
Thanks to its cutting-edge technology, LeadsBridge allows companies to securely sync data to/from over 370 CRMs and custom solutions, avoiding any type of marketing interruptions and manual work.