Generate more leads with the Zoho Recruit + ActiveDEMAND integration

Zoho Recruit is a cloud-based recruitment application that is packed with customizable features to help companies find the right candidates quickly. The app also offers automated recruitment tools designed for small and mid-size businesses, as well as corporate HR departments and staffing agencies. Zoho Recruit helps source and reach candidates, create and publish job openings, handle resumes, and communicate more effectively with qualified applicants. At the same time, the web-based platform offers an activity stream which shows all the activities that happen within the hiring process. There are many applicant tracking and employee management benefits your company should expect from Zoho Recruit. As a decent representative of one of the largest business software producers in the world, this system is known by its user-friendliness and effectiveness, smart integrations, and flexible pricing.

Zoho Recruit will make hiring easier, as it automates all business-specific recruitment processes. It is customizable enough to match every single one of your organizational needs, assemble and categorize data quickly, and store it in a secure location where only allowed users will be able to access it. All active job openings are listed and displayed in chronological order, with target dates and open fields for the applicant to submit it immediately. For each opening, you can read the data of the recruiter, status, dates, locations, company and position information. As the recruiter, you can adjust the settings of your Zoho Recruit account to customize fields as you want them, add or remove openings.

The candidate pages of Zoho Recruit have a lot in common with job listings, and look like full applicants’ profiles where you can have all candidate data at a glance. It takes to click on the name of a candidate, and you will immediately see his name, profile pictures, contact data (email, phone, address), and social links. Once all records are in the system, Zoho Recruiter will manage candidates and current employees on your behalf, using their information stored in your database. As it is cloud-based, you can get it up and running immediately, and look forward to the fact that there are no complex downloads and expensive installations to worry about.

ActiveDemand is a marketing automation tool that you can integrate with your CRM in order to align your sales and marketing activity. ActiveDemand allows businesses of any size to deliver their collected leads to CRMs, together with historical information and crucial data that sales teams can leverage to make more sales. With ActiveDemand you can segmentate your audience and identify the right strategies to convert a lead into customer.

Thanks to an easy and configurable lead scoring, ActiveDemand lets you and your team understand the quality of your leads, allowing you to make better decisions, timely. ActiveDemand’s features are designed to take care of your customers during the entire sales process, and more. Once the client has been acquired, you can send the info back to marketing and further nurture and engage him/her, in order to increase the customers lifetime value.

ActiveDemand provides a transparent and intuitive analysis tool, that gives you an overview on all your marketing activities. Thanks to this, you’ll be able to easily understand what marketing campaigns are working and what needs to be improved.