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How to connect Facebook Dynamic Ads with PrestaShop

Connect Facebook Dynamic Ads to PrestaShop with LeadsBridge

Facebook Dynamic Ads » PrestaShop

In this article, you'll learn how to set up the bridge and connect Facebook Dynamic Ads to My CRM Example using LeadsBridge.

How to set up your bridge step-by-step tutorial

Before you start

  1. Head over to the left sidebar and click on the Create new Bridge green button
  2. You'll be taken to the first step of the bridge creation

Step 1: Choose the apps you want to connect

  1. Choose Facebook Dynamic Ads as the source for your bridge
  2. Choose PrestaShop as the destination for your bridge
  3. Click on the Continue button
  4. At this point you can choose a name for your bridge (this will only be visible inside LeadsBridge and you can also edit it later)

Step 2: Configure your Facebook Dynamic Ads with PrestaShop

Step 2.A: Setup your Facebook Dynamic Ads integration

  1. Click on Connect Facebook Dynamic Ads
  2. Click on Create new integration to connect your Ad account (or select an existing one from the dropdown if you already connected it)
  3. You will be prompted to the Ad platform authorization experience. Here you will need to grant LeadsBridge access on click on the Authorize button
  4. Once done, you can choose a name for this Facebook Dynamic Ads and LeadsBridge integration (you can also edit it later)
  5. Once the authorization pop up is closed, you are ready to select from the dropdown the Ad Account and all the required parameters, including the form used to generate the leads.
  6. Now that your Facebook Dynamic Ads is connected, you can set-up your bridge destination

Step 2.B: Setup your PrestaShop integration

  1. Click on Connect PrestaShop
  2. Click on Create new integration to connect your PrestaShop (or select an existing one from the dropdown if you already connected it)
  3. A popup wil be opened where you can authorize the PrestaShop integration
  4. Fill URL, API Key field to connect PrestaShop with LeadsBridge
  5. Click on the Authorize button
  6. You can choose a name for this PrestaShop and LeadsBridge integration (you can also edit it later)
  7. Once done, click on Continue button and you will get back to the bridge experience where you could choose additional integration settings
  8. Now that your PrestaShop is connected, you can continue with the set-up of your bridge

Step 2.C: Configuration details for PrestaShop

How to get URL, API Key

The URL is the one used on your PrestaShop website.
To find your API Key you should follow the steps shown in the image below:

Step 2.D: Email Receipt (Optional)

You may choose to receive an email receipt for each incoming lead.

  • Type the address(es) where you'd like to receive the receipt
  • You may also modify the Subject line of the email

Step 3: Fields Mapping

Here you'll be able to map your Facebook Dynamic Ads information with your PrestaShop fields.

  1. You will have PrestaShop fields on the left. Match the information you wish to pass align from Facebook Dynamic Ads
  2. Based on PrestaShop functionality, some fields might be required; if this is the case, you can identify those fields with a * (star), so be sure to map all them
  3. You can also use the functions to customize information like reformatting dates and times or modifying text, phone numbers and so on.
  4. You may leave blank the box of a field's information you don't want to send through. Clicking on the Show unmapped fields button you will have visibility on all the available fields still not mapped

Step 3.A: Leads Filter (Optional)

If you'd like you could add a filter for incoming leads. This filter will sync only leads that meet the configured conditions

  1. Click on the link Add Filter for Incoming Leads on the top left
  2. A popup wil be opened where you can configure the filter
  3. You can define a series of condition to filter the leads. The lead will be synced only when all the conditions will be met
  4. Once finished, click the Save Changes button to switch back to the Fields Mapping to continue with the bridge configuration

Step 3.B Test Connection (Optional)

Once you’ve mapped all the fields that you need, if available, you can run a test of your connection by clicking on the Test Connection button.

Step 4: Save and Publish

  • Click on the Save and publish button

Congratulations! Now your bridge is up and running

Do you need help?

Here some additional resources:


A step by step guide to Facebook Lead Ads

A Step-By-Step Guide to Facebook Custom Audiences

Everything you need to know about Facebook Conversions API