Streamline your data management process with the Act-On + LeadByte integration

Act-On is a comprehensive marketing automation tool designed to offer a complete suite of applications, including email marketing, website visitor tracking, lead management, social media management, reporting and analytics, as well as integrations with webinar and event planning.

With Act-On's email marketing, businesses can segment their customers into a variety of categories, allowing marketers to focus on a particular target market within that email group. The software offers core website tracking feature, which gives complete visibility into the types of customers that are visiting their site as well as their activities and the time spent on different contents while they are on the website. Act-On is ideal for small marketing teams needing a marketing automation tool with minimal IT involvement, this software offer tools to build and optimize campaigns, generate leads, score and prioritize prospects, among others. The solution is capable of integrating with almost any leading CRM available in the market.

This tools let you automate key processes and tasks that are critical to campaign success. With Act-On, you can point, click, drag, and drop your way to a well-built marketing machine. Set up lead nurturing, segment lists, score and distribute leads, and trigger offers when someone performs a specific action. You can measure the performance of your email campaigns in real time. From one-off messages and trigger emails to targeted and automated drip campaigns, get big-picture and drill-down views of delivery, bounces, opens, clickthroughs, clickmaps, performance trends, and much much more.

LeadByte is a lead trading and autoresponder platform that enables advertisers, media buyers & data owners to capture, validate, distribute & nurture leads, in real time. Whether you want to create engaging landing pages to capture leads, scale your lead acquisition, track the real-time performance of your lead sources, automate your file delivery, or even implement autoresponders to nurture your leads into sales, LeadByte offers this solution in an intelligent and easy to use platform.

With LeadByte you can properly follow up your incoming leads by setting up highly customisable rules and validation services. LeadByte eliminates invalid and nonsensical leads generated online from publishers ensuring highest possible quality. The result of which saves time, money and builds confidence in the quality of leads.

Whether you need to squeeze more profit out of every lead or connect to your prospects as soon as you acquire them, LeadByte lets you personalize every message and build a schedule of messages based on triggers to drive ROI. Furthermore, you can even connect to your favourite ESP and use LeadByte as your front-end platform.