Generate more leads with the ActiveDEMAND + FunnelMaker integration

ActiveDemand is a marketing automation tool that you can integrate with your CRM in order to align your sales and marketing activity. ActiveDemand allows businesses of any size to deliver their collected leads to CRMs, together with historical information and crucial data that sales teams can leverage to make more sales. With ActiveDemand you can segmentate your audience and identify the right strategies to convert a lead into customer.

Thanks to an easy and configurable lead scoring, ActiveDemand lets you and your team understand the quality of your leads, allowing you to make better decisions, timely. ActiveDemand’s features are designed to take care of your customers during the entire sales process, and more. Once the client has been acquired, you can send the info back to marketing and further nurture and engage him/her, in order to increase the customers lifetime value.

ActiveDemand provides a transparent and intuitive analysis tool, that gives you an overview on all your marketing activities. Thanks to this, you’ll be able to easily understand what marketing campaigns are working and what needs to be improved.

FunnelMaker is a cloud-based CRM software designed for companies of all sizes. FunnelMaker offers a user-friendly dashboard and helps in automatic sales tracking, email monitoring, and opportunity management.

FunnelMaker provides a pipeline management feature to help sales professionals track potential customers and capture customer activity data, and with FunnelMaker, users can access call transcriptions using the dashboard.

FunnelMaker also boasts a predictive analytics feature that helps users evaluate campaign performance by analyzing customer actions, such as the number of open emails, page visits, and purchases.