Generate more leads with the ActiveDEMAND + Otrams integration

ActiveDemand is a marketing automation tool that you can integrate with your CRM in order to align your sales and marketing activity. ActiveDemand allows businesses of any size to deliver their collected leads to CRMs, together with historical information and crucial data that sales teams can leverage to make more sales. With ActiveDemand you can segmentate your audience and identify the right strategies to convert a lead into customer.

Thanks to an easy and configurable lead scoring, ActiveDemand lets you and your team understand the quality of your leads, allowing you to make better decisions, timely. ActiveDemand’s features are designed to take care of your customers during the entire sales process, and more. Once the client has been acquired, you can send the info back to marketing and further nurture and engage him/her, in order to increase the customers lifetime value.

ActiveDemand provides a transparent and intuitive analysis tool, that gives you an overview on all your marketing activities. Thanks to this, you’ll be able to easily understand what marketing campaigns are working and what needs to be improved.

Online Travel Reservation and Management System (OTRAMS) is a cloud-based hotel management solution that is suitable for travel businesses of all sizes.

OTRAMS helps users manage bookings and operations from a single console that can be accessed from any platform, including Android and iOS mobile devices. It can manage aspects of travel including hotel, flight, car rental and even Meetings, Incentives, Conferencing and Exhibitions (MICE) requests.

Beyond basic booking, OTRAMS also allows for the customization of travel agent settings and the management of offline services. Reports can be generated on a client-by-client basis, and users can enable features such as social media integration and map views with extended filters. OTRAMS can be purchased outright per organization, and its users can view comprehensive online training in order to become familiar with the system.