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What is Adobe Campaign
Adobe Campaign is a marketing automation tool designed to help you create more personalized customers journeys and distribute your campaigns through multiple marketing channels. Adobe Campaign enables you to simplify and manage your campaigns, by keeping under control your marketing performances from just one platform.
Benefits of using Adobe Campaign
With Adobe Campaign, you can easily create and send customized emails for your leads and increase the conversion rates of your campaigns thanks to the automation rules. One of the most important features of Adobe-campaign platform, is the one that allows you to manage your customers informations. The home page of Adobe-campaign, in fact, provides you to easily access to the “integrated customer profile”, a tool that gives you a single marketing view of your customer.
Why should I use Adobe Campaign
Thanks to this tool, you’ll be able to identify the buyer persona, leveraging the information you have about online and offline behaviors, purchases and much more. Then, with Adobe campaign you can implement many different email marketing strategies, from classic drip email sequences to dynamic campaigns.
What is amoCRM
Amo CRM is a “simple” sales automation tool. Its Customer Relation Management is designed to be intuitive and easy-to-understand, with the aim to save the team’s time and maximize productivity. Moreover, Amo CRM is optimized for iPad, which means you don’t necessarily need to manage your customers relations from an office.
Benefits of using amoCRM
Amo CRM can grab all your leads from many different platforms and tools you may use. Whatever the first touch comes from a web form, an email, phone call, social media, or live chat, Amo CRM can add the prospect to your lists. With amo CRM’s widget it’s very easy to create webforms fully integrated with your site. When prospects fill the forms with their data, they will be automatically transferred into the CRM and segmented as contacts or leads.
Why should I use amoCRM
Thanks to Amo CRM’s tracking system, you can create segments of your lists in order to qualify the prospects based on the visited website pages, the email opens or link clicks. Such advanced tracking method allows you to increase the productivity and efficiency of your marketing, identifying the exact needs and preferences of your leads.
R&R Sales needed to develop a clear strategy to collect high quality In–Market leads, tanks to LeadsBridge and Facebook Lead Ads R&R was able to improve the number of new leads per month up to +60