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What is Adobe Campaign
Adobe Campaign is a marketing automation tool designed to help you create more personalized customers journeys and distribute your campaigns through multiple marketing channels. Adobe Campaign enables you to simplify and manage your campaigns, by keeping under control your marketing performances from just one platform.
Benefits of using Adobe Campaign
With Adobe Campaign, you can easily create and send customized emails for your leads and increase the conversion rates of your campaigns thanks to the automation rules. One of the most important features of Adobe-campaign platform, is the one that allows you to manage your customers informations. The home page of Adobe-campaign, in fact, provides you to easily access to the “integrated customer profile”, a tool that gives you a single marketing view of your customer.
Why should I use Adobe Campaign
Thanks to this tool, you’ll be able to identify the buyer persona, leveraging the information you have about online and offline behaviors, purchases and much more. Then, with Adobe campaign you can implement many different email marketing strategies, from classic drip email sequences to dynamic campaigns.
What is BigMarker
BigMarker is a place to host live online talks, classes, presentations, webinars and webcasts, from your computer to the world. It provides all the tools you need to make your event successful, from scheduling and promotion to landing pages, registration, ticket sales, lead generation, reminders and audience communication, live hosting for up to 1,000 attendees, recording, and building your audience on your BigMarker channel. BigMarker uses the latest browser-based technology so no downloads or installations are required.
Benefits of using BigMarker
You get your own virtual conference room that you can customize with your logo/theme. You can embed your events to host them directly from your website. You can choose to make your events free or paid, setting ticket prices or accepting optional donations from attendees. Inside your event, you can share up to 9 webcams and present content: presentations, videos, or your whole screen. Attendees can chat, raise their hands, and be called on to ask questions. After your event, BigMarker gives you a channel, a place where attendees can subscribe (free or paid) to get access to past and future content, and where you can build your audience.
Why should I use BigMarker
With BigMarker you get your own virtual conference room that you can customize with your logo/theme. You can embed your events to host them directly from your website. BigMarker allows you to choose the perfect webinar landing page template, designed to maximize conversions, using the latest researches and best practices to get users to complete calls to action. Moreover, with BigMarker you can add your logo and change a theme color so that your pages are consistent with your own website and brand. When capturing leads you can use custom registration forms for lead generation. Choose which info you capture from people when they register.
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