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What is Adobe Campaign
Adobe Campaign is a marketing automation tool designed to help you create more personalized customers journeys and distribute your campaigns through multiple marketing channels. Adobe Campaign enables you to simplify and manage your campaigns, by keeping under control your marketing performances from just one platform.
Benefits of using Adobe Campaign
With Adobe Campaign, you can easily create and send customized emails for your leads and increase the conversion rates of your campaigns thanks to the automation rules. One of the most important features of Adobe-campaign platform, is the one that allows you to manage your customers informations. The home page of Adobe-campaign, in fact, provides you to easily access to the “integrated customer profile”, a tool that gives you a single marketing view of your customer.
Why should I use Adobe Campaign
Thanks to this tool, you’ll be able to identify the buyer persona, leveraging the information you have about online and offline behaviors, purchases and much more. Then, with Adobe campaign you can implement many different email marketing strategies, from classic drip email sequences to dynamic campaigns.
What is DealTrak
DealTrak is a platform that facilitates finance & insurance transactions in the automotive industry.
Benefits of using DealTrak
DealTrack helps dealers and finance brokers do over 200 finance, insurance, data and other value-added products and service providers, allowing them to offer compliantly and efficiently engine F&I products to car buyers.
Why should I use DealTrak
This platform acts as a link between multiple systems with a simple, elegant technology interface that can be used for daily F&I administration, management and reporting activities by all parties. DealTrack is designed to meet both dealers and finance brokers in the automotive & leisure sectors, regardless of business size.
Drive Lah created campaigns to improve their lead conversions ratios. Thanks to LeadsBridge and Facebook, Drive Iah was able to improve their conversion ratio up to 82%