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What is Adobe Campaign
Adobe Campaign is a marketing automation tool designed to help you create more personalized customers journeys and distribute your campaigns through multiple marketing channels. Adobe Campaign enables you to simplify and manage your campaigns, by keeping under control your marketing performances from just one platform.
Benefits of using Adobe Campaign
With Adobe Campaign, you can easily create and send customized emails for your leads and increase the conversion rates of your campaigns thanks to the automation rules. One of the most important features of Adobe-campaign platform, is the one that allows you to manage your customers informations. The home page of Adobe-campaign, in fact, provides you to easily access to the “integrated customer profile”, a tool that gives you a single marketing view of your customer.
Why should I use Adobe Campaign
Thanks to this tool, you’ll be able to identify the buyer persona, leveraging the information you have about online and offline behaviors, purchases and much more. Then, with Adobe campaign you can implement many different email marketing strategies, from classic drip email sequences to dynamic campaigns.
What is Mailigen
Mailigen is an Email Marketing Software which allows you to design, send and automate your email messages. It is suitable for businesses from all sizes and industries. Mailgen comes with an integrated drag and drop builder, which simplify the email message design process, helping you to create responsive layout emails, for both desktop and mobile devices.
Benefits of using Mailigen
Hundreds of professional and customizable email templates are available for Mailigen users. Mailigen also provides an advanced marketing automation system. You can create sequences of actions based on triggered events, in order to send automatic targeted email messages tailored to your contacts’ segments at the best time. The behavior based segmentation way, allows you to splitting up your most engaged customers and the passive ones.
Why should I use Mailigen
Mailigen provides an integration with Social Media platforms (in order to measure the effective of your entire marketing strategy) and also integrate with several third party services, platforms and tools, such as Stripe, Dropbox, Google Drive, Wordpress and Ecommerce platforms (Magento, WooCommerce, BigCommerce). Mailigen also have an integrated SMS Marketing platform for worldwide text messages delivery, including segmentation, text-messages scheduling, a report system (Google Analytics integration is available) and a SMS automation tool based on the subscribers’ behaviour, with an automated follow-up feature.
LeadsBridge is a set of automation tools designed to integrate businesses' assets with the most popular advertising platforms and lead generation tools.
Thanks to its cutting-edge technology, LeadsBridge allows companies to securely sync data to/from over +370 CRMs and custom solutions, avoiding any type of marketing interruptions and manual work.
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