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What is Adobe Campaign
Adobe Campaign is a marketing automation tool designed to help you create more personalized customers journeys and distribute your campaigns through multiple marketing channels. Adobe Campaign enables you to simplify and manage your campaigns, by keeping under control your marketing performances from just one platform.
Benefits of using Adobe Campaign
With Adobe Campaign, you can easily create and send customized emails for your leads and increase the conversion rates of your campaigns thanks to the automation rules. One of the most important features of Adobe-campaign platform, is the one that allows you to manage your customers informations. The home page of Adobe-campaign, in fact, provides you to easily access to the “integrated customer profile”, a tool that gives you a single marketing view of your customer.
Why should I use Adobe Campaign
Thanks to this tool, you’ll be able to identify the buyer persona, leveraging the information you have about online and offline behaviors, purchases and much more. Then, with Adobe campaign you can implement many different email marketing strategies, from classic drip email sequences to dynamic campaigns.
What is Marketing 360
Marketing 360 is a cloud-based platform that offers CRM software and is suitable for companies of all sizes. A key point of this cloud-based platform is the ability to access Marketing 360 through any device connected to the Internet, including laptops, tablets, and smartphones.
Benefits of using Marketing 360
Using Marketing 360 CRM, users will be able to manage both sales leads and customers, all from a centralized location. This feature gives users the ability to view a customer's entire life span, helping them design effective marketing campaigns and accurately calculate the customer's lifetime value.
Why should I use Marketing 360
Also, Marketing 360 offers features that will allow companies to conduct marketing campaigns on social media, search engine optimization is also known as SEO and monitor marketing performance.
Create new Marketing 360
leads with Adobe Campaign
Update Marketing 360
leads with Adobe Campaign
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