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What is Adobe Campaign
Adobe Campaign is a marketing automation tool designed to help you create more personalized customers journeys and distribute your campaigns through multiple marketing channels. Adobe Campaign enables you to simplify and manage your campaigns, by keeping under control your marketing performances from just one platform.
Benefits of using Adobe Campaign
With Adobe Campaign, you can easily create and send customized emails for your leads and increase the conversion rates of your campaigns thanks to the automation rules. One of the most important features of Adobe-campaign platform, is the one that allows you to manage your customers informations. The home page of Adobe-campaign, in fact, provides you to easily access to the “integrated customer profile”, a tool that gives you a single marketing view of your customer.
Why should I use Adobe Campaign
Thanks to this tool, you’ll be able to identify the buyer persona, leveraging the information you have about online and offline behaviors, purchases and much more. Then, with Adobe campaign you can implement many different email marketing strategies, from classic drip email sequences to dynamic campaigns.
What is Slack
Slack is a real-time messaging platform for modern business teams who work remotely.
Benefits of using Slack
On Slack, people can send direct messages to other team members or share ideas, tasks, documents and much more through public channels. Sharing documents is easier than ever, thanks to a simple drag and drop system that allows you to send images, PDF documents, Google Docs and many other types of files.
Why should I use Slack
Slack enables team members to send and receive face-to-face calls, using camera and sharing their screens. In every moment, you can retrieve a message, a notification or a file shared with Slack, by using the integrated search box. By installing slack’s app into your mobile device or PC, you can stay connected to your team, wherever you go.