Automatically measure the offline impact of your campaigns with Facebook Offline Conversions + Bitrix24.com integration

Bitrix24 is a popular project management tool. This app offers tools like CRM, project management, time management, document management, and tasking in a social style environment. That includes content sharing, instant messaging, comments, liking, and user profiles.

Bitrix24.com makes communications simple with social features such as comments and liking, and automated processes like notifications assisted reporting, and subscriptions to groups or discussions. Moreover, Bitrix24.com offers practical solutions to manage a company online. There are precise and flexible tools for each operation such as tasks, sales processing, and reports.

A good reason to use Bitrix24.com is the unified platform that provides for files, projects, messages, activities, and contacts. Using Bitrix24.com, you can immediately use the platform by registering an account and inviting your colleagues. All data collected by the Bitrix24.com platform can be easily tracked via Activity Stream by all team members, to allow more productive work.

Facebook Offline Conversions is a tracking tool that enables you to measure the effectiveness of your Facebook Campaigns, also if your sales funnel requires multiple, offline events.

By tracking Facebook Offline Conversions, you understand which ads generate the most sales. You can resize your campaigns with this information. This Benefit is particularly crucial if your campaigns promote products that you can sell offline as physical goods, such as cars, homes, consulting.

Because with Facebook Offline Conversions, you can easily monitor your online sales. No matter where people have seen your ad, Facebook will be able to match the data stored on the CRM after the purchase to track them. In this way, you will be able to distinguish between customers who have made purchases online and those who have purchased them in the store.