Streamline your data management process with the Callrail + Facebook Conversions API integration

With many companies and marketing agencies selected globally, CallRail provides call analysis services to data-based marketers, so they can improve customer acquisition.

CallRail offers intuitive self-service software for telephone companies and tracks phone calls from online and offline marketing campaigns, including PPC keywords, provides information on which campaigns work best and records calls for lead qualification and coaching to increase call conversion rates.

CallRail call tracking tools allow you to manage multiple locations, customers or even companies from a single account, helping companies improve ROI. The new call tracking numbers can be configured in no time.

Facebook Conversions API is a Facebook business tool that allows users to share key Web and offline events or customer actions, directly from its servers to those of Facebook.

Facebook Conversions API works with Facebook Pixel to improve the performance and measurement of Facebook advertising campaigns.

Facebook Conversions API allows users to send web events from their servers directly into Facebook. Moreover, Server Side events are linked to a pixel and are processed as browser pixel events. This means that server-side events are used in the measurement, reporting, and optimization in the same way as browser pixel events.