Generate more leads with the Demio + checkout on Instagram integration

DEMIO is a powerful webinar solution that allows you to generate leads and easily host your own online events.

With Demio you can collaborate with your team in the backstage, while your webinars are running. With Demio you can promote online your events and track your results using the Facebook Pixel or Analytics. By doing so, you’ll always know which campaigns are doing well and scale your advertising.

Demio allows you to customize your thank you pages, if you want. You just need to create a website page on your website or blog, and Demio will redirect your subscribers where you want. Send automated reminders and follow up your subscribers via email. Demio enables you to define automation rules, creating segments of your lists that personalize your customers’ journey. By doing so, you can differentiate the email follow up, based on the actions people do. You can host the same webinar multiple times and let your registrants choose a date/time that fits best for them. With Demio you can display your offers in real time, using the “Resources section” of your events with a powerful Call To Action.

Checkout on Instagram is an "in-app" payment system, which would allow Instagram to be compared to a real eCommerce site. The checkout function enables users to purchase without ever leaving the Instagram app, creating a simplified and two-touch process to convert Instagram followers directly into loyal customers.

With checkout on Instagram, customers can make a simple tap to view a product from an affordable post and then continue the payment process, all within Instagram. All they have to do is enter their name, email, billing information, and shipping address, only the first time they checkout.

The ability to guide the audience from browsing to buying in a few quick touches has a significant impact on the conversion rate as it creates a unique experience for customers. Furthermore, checkout on Instagram ensures that brands do not have access to valuable customer data (such as emails) since all communications are managed by Instagram rather than by the brand directly, avoiding excessive data dissemination.