Generate more leads with the Demio + IBM Marketing Cloud integration

DEMIO is a powerful webinar solution that allows you to generate leads and easily host your own online events.

With Demio you can collaborate with your team in the backstage, while your webinars are running. With Demio you can promote online your events and track your results using the Facebook Pixel or Analytics. By doing so, you’ll always know which campaigns are doing well and scale your advertising.

Demio allows you to customize your thank you pages, if you want. You just need to create a website page on your website or blog, and Demio will redirect your subscribers where you want. Send automated reminders and follow up your subscribers via email. Demio enables you to define automation rules, creating segments of your lists that personalize your customers’ journey. By doing so, you can differentiate the email follow up, based on the actions people do. You can host the same webinar multiple times and let your registrants choose a date/time that fits best for them. With Demio you can display your offers in real time, using the “Resources section” of your events with a powerful Call To Action.

Lead management and mobile engagement solutions are two of the main features offered by IBM Marketing Cloud, along with the functionality of email marketing and marketing automation.

IBM Marketing Cloud provides cross-channel experiences for e-mail, mobile and web, uses customer data frequently and keeps its customers updated with analytical insights. These customer data are used to forge strong ties with customers who ultimately translate into increased ROI. In addition, it offers acquisition of leads, lead scoring, email marketing, nutritional marketing and lead transfer.

IBM Marketing Cloud can be integrated with other CRMs such as Microsoft Dynamic CRM and Marketing Solutions. These integrations are used to increase functionality and achieve better results. These add-ups in the original software help customers make strategic decisions and make the software a success.