Generate more leads with the Desk + Act-On integration

Desk is a salesforce customer support software designed to help small businesses help and connect with their customers, in order to make them happy and satisfied. Desk is a Salesforce tool that empowers your ability to provide a quick and efficient support to your audience. Thanks to its out-of-the-box support tool, you can easily and successfully manage every case and make better decisions, by bringing all your data in one place and get the insights you need to grow your business.

Desk is designed as a scalable tool, in order to let you focus on what matters for your business. By sharing you knowledge on a self-service site, you’ll help customers help themselves, allowing them to find what they need without effort. Moreover, Desk help you scale your entire business as you grow, thanks to detailed overviews of your customers base. In order to take the most out of your desk account, you can integrate it with your favorite business tool, to improve email marketing, social media marketing and increase your sales volume.

Desk works on mobile, and it allows you and your team members to help customers wherever you are, respond to customer requests, and collaborate together with your team. Its simple and intuitive interface allows agents support customers without technical obstacles. Reporting and analytics tool let you get the answers you need about your supporting performance, customer satisfaction and much more, thanks to advanced and detailed business insights accessible from everywhere.

Act-On is a comprehensive marketing automation tool designed to offer a complete suite of applications, including email marketing, website visitor tracking, lead management, social media management, reporting and analytics, as well as integrations with webinar and event planning.

With Act-On's email marketing, businesses can segment their customers into a variety of categories, allowing marketers to focus on a particular target market within that email group. The software offers core website tracking feature, which gives complete visibility into the types of customers that are visiting their site as well as their activities and the time spent on different contents while they are on the website. Act-On is ideal for small marketing teams needing a marketing automation tool with minimal IT involvement, this software offer tools to build and optimize campaigns, generate leads, score and prioritize prospects, among others. The solution is capable of integrating with almost any leading CRM available in the market.

This tools let you automate key processes and tasks that are critical to campaign success. With Act-On, you can point, click, drag, and drop your way to a well-built marketing machine. Set up lead nurturing, segment lists, score and distribute leads, and trigger offers when someone performs a specific action. You can measure the performance of your email campaigns in real time. From one-off messages and trigger emails to targeted and automated drip campaigns, get big-picture and drill-down views of delivery, bounces, opens, clickthroughs, clickmaps, performance trends, and much much more.